The funding is led by KB Partners and Union Square Ventures. Stadium Live has garnered over 500,000 users to date. Its flagship product, Stadium Live, is a sports community platform that allows users - ages 12 years old and up - to customize their own avatar, as well as buy digital collectibles, gain XP points by drafting teams during live matches and sports streams, create a squad with friends, join daily livestreams, polls, trivia and chat with like-minded players. The Canadian startup was founded in 2020 by Kevin Kim and Paul Xu with the goal of gamifying the sports fandom and building a “digital playground” of sorts for Gen Z sports fans. announced its $10 million Series A funding round to continue its mission of bringing fantasy sports to a younger generation. Today, digital world maker Stadium Live Studios, Inc.